Helping Federal Employees and Annuitants Understand Their Benefits

 

Advertising

Banner Ad Placement & Costs




 

Introduction

Federalretirement.net reaches out to federal employees, postal workers, and retirees seeking answers to their retirement planning questions. This site also attracts a large number of current federal and postal employees and a large group of retirees that are seeking guidance and advice on benefits, insurance, finance, estate planning, and all other aspects of retirement including viable work alternatives for extra income.

The federal government employs 2,800,000 civil service and postal workers in over 900 occupations and there are almost an equal number of retirees. If you have products or provide services targeted to current federal and postal employees, federal retirees or military this web site provides an opportunity for you to reach new customers.

 

Banner Ads

A list of banner sizes and costs follow. Listed pricing is for a 30 day run. Email us at support@federalretirement.net or call us at 412-494-6926 with your interests and we will prepare an estimate and invoice. We can develop a number of options including the following typical banner sizes:

  • 428 pixels by 60 pixels (Rectangular) banner ATF - $275 per month for the index page and primary subject pages, $215 per month for all other pages.  Same size banner located BTF within the content - $175 per month all ad placements. 
  • 250 x 250 pixel banner ATF - $295 per month or the home and primary subject pages, $245 for all other pages. Same size banner located BTF within the content - $195 per month for all ad placements. 
  • 300 pixels by 250 pixels inline rectangular ATF, top center on many primary pages - $375 per month.
  • 336 pixels by 280 pixels rectangular banner ATF, top center on many primary pages - $395 per month.
  • 320 pixels by 100 pixels (Horizontal) banner ATF, top center in content column $250 on index page and primary subject pages, $195 all others. BTF within the content - $215 per month for all ad placements. 
  • 160 x 600 on pages with left columns ATF, $395 per month for each placement. BTF $275 per month. Limited placements available.

ATF (Above the Fold) content that appeared on the top half of the webpage. 
BTF (Below the Fold) the portion of a webpage that a user must scroll to see.

Notes: 1) Scripts will not be accepted that redirect to third party ad programs. A direct link will be provided to your URL of choice. 

We accept VISA, MC and American Express credit cards, PayPal or check.

Ad Discounts Let us know the banner size, desired web page, and location on each page you would like banners displayed and the start date for each.  We offer discounts for multiple ad placements. Email us at support@federalretirement.net or call us at 412-494-6926 with your interests and we will prepare an estimate and invoice.

Banner Ad Specifications

  • Image File Format: JPEG and Gif
  • Image File Size: Maximum 45K

Promotional Program - Ad/Copy

Promote your seminars and events on our retirement planning site, blog and newsletter. The package is a multi-faceted ad program consisting of one ad banner as noted above placed on a relevant website page of your choice for 30 days, the same banner placed in one of our retirement planning newsletters, and concurrently placed on our retirement planning blog. This program is for promoting one event and costs $500. We will plan the program to coincide with our newsletter release to improve your responses.  Call 412-494-6926 to discuss or submit the Advertising Requst Form at the bottom of this page.

Open Season Ad Program for FEHB and FEDVIP Providers

We have a special event advertiser package for open season and runs this year from 11/1/2022 through 12/12/2022. It would include your banner and text links on two relevant pages of www.federalretirement.net for the entire period plus one week on the home page, banners in our weekly blog at www.fedretire.net, and in all weekly newsletters issued during this period. Call 412-494-6926 to discuss or submit the Advertising Requst Form at the bottom of this page.

Text Links Web Site, Newsletters, and Blog

Text links to a specific URL, up to 6 words, either in current relevant text or a standalone text between paragraphs are as follows. Call 412-494-6926 or email support@federalretirement.net to discuss your advertisement plans and for discount information. (All text links must be pre-approved)

  • E-Mail Newsletter and Blog text links are $175 per insertion.  
  • Website www.federalretirement.net placements are $175 for home page and major subject pages and $125 per month for all other pages. Discounts are available for continuously running text links for periods of 6 months or longer.

If you are interested in placing a text link send us the copy and page location along with the link for our review and contact information. We accept payment with all major credit cards and PayPal.

Resource/Vendor Links

Vendor text links to a specific URL, up to 7 words, is $75 per month for the home page and $45 per month for all other pages. Discounts are available for continuously running text links for a one year period or longer.

A one year agreement to run a text link would cost $450 for the home page and $270 for all other pages, a 50% discount.
If you are interested in placing a text link send us the copy and page location along with the link for our review and contact information using our Advertising Request Form. We accept payment through VISA, MC and American Express credit cards, PayPal or check. Call 412-494-6926 or email support@federalretirement.net to discuss your advertisement plans and for discount information.


The vendor text links will be placed on a web page and linked to a specific URL, 6 word max length up to 18 pt. size.
Text links imbedded in text of one of our blog articles with a link to your URL, for the one-time cost of $250 per insertion. The link will remain active for as long as article resides on the blog.  Typically, for at least 3 years or more or until article becomes outdated.

Gift Page Advertiser Links

Companies that specialize in selling gifts targeted towards federal employees, the military, and retirees can advertise their products and services on our Gifts Page with a text link to their web site or a full page on this site if desired.

Costs

  • Text link: $35 per month, 6 months minimum paid in advance, for a 25 word description of your products and services with a link to your web site, company name and phone number. Visit our gifts page to view a typical layout. A logo can be added for a one time fee of $25, logo limited to a 125 pixels square jpeg or gif file.
    • Price reduced to $25 a month for a one year commitment, paid in advance.
  • Product page design and hosting:
    • Product page development: $95.00 for one page, up to 5 graphics limited to 160 x 160 pixels each maximum, text and graphics to be supplied by vendor. View a typical product page.
    • Product page hosting: $10 per month, one year minimum, paid in advance.
    • Changes to web pages: $50 per hour, billed in 15 minute ($12.50) increments.

Job Posting Ads

We offer three types of job postings for critical vacancies. These posting are all available on federalretirement.net. A basic listing or a "Featured Job" (Banner). We accept all major credit cards. Submit your ad requests using our Job Posting Request Form to start the process. We will prepare your ad and post it for your review and acceptance. Concurrently, we will send you an invoice attached to the email address listed on your form submission. Upon your acceptance of the ad placement, pay with VISA, MC or American Express by clicking on the "View & Pay" blue button at the bottom of the email you receive. Call 412-494-6926 of you have any questions. 

Basic Job Ad (BA)

A text only job listing is $75 for a one month listing and we place your job on our jobs board at the top of our Job Listings on federalRetirement.net. We link the job title to your company's job description and application page. 

  • Typical Listing: Job Title - Series & Grade - Agency/Company & Location (Title linked to your job announcement) View current listings on our Jobs Board Page.
  • Typical Retirement Site Job Listing: Job Title - Series & Grade - Agency/Company & Location (Title linked to your job announcement) View current listings on our Retiree Job Listing Page.

Featured Job Ad (FA)

  • For $125 per month we supply a Featured Job banner. The banner is 325 x 125 px and we list the job title, series and grade in the first row, a short description of the position including the agency, location and other content. We limit the description to what will fit as shown in the example below. The last row's Apply Now text will link to your job announcement and you can provide contact information if desired.
    • Only four banner ads per location (page) on either home page, job page, occupation page or any page desired by advertiser.
      • Review Banner Placements on the Jobs Board Page.
    • We will accept banners from agencies and companies as long as they are 325 x 125 or smaller.
    • We include a free text link entry under the job listings with all Featured Job Ad placements.

The following job posting banner depicts a standard banner job posting ad that will be placed on our Job Listing Page or any other desired page.

Featured Job "Sample Banner"

Job Title - Series & Grade
(Organization) position located in (City & State), (Additional Information)
Apply Now
Contact (email or phone number) for assistance

Advertising Request Form

  • Ad Type: Banner (B), Promotional Program (PP), Open Season Package for GEHA and FEVIP Advertisers (GEHA/FEDVIP), Job Posting Basic (BJ), Job Posting Featured (FJ), Job Posting Blog (BP), Vendor Links (VL), Text Links (TL), Gift Page Links (GP)
  • Web Site Name: Enter the site, federalretirement.net or blog fedretire.net. The site you want the ad or  job posted. 
  • URL Link: The URL for your online job announcement or application, the URL that you desire us to link to for general ad placements.

 

Ad Type*  
Contact Name:*
Web Site Name:*
Agency/Company:*
Job Title:*
Job Location:*
Closing date:*
URL Link:*
E-mail:*
Phone number of person placing the order
Phone #:*

Short job description (100 characters):*

 

Attach file:
(max. 2Mb; send *.doc, *.docx, *.txt, or *.pdf)

Please submit only once, attachments take time to upload.



Order Services

Call us at 412-494-6926 to discuss your ad proposal and costs. Bookhaven Press LLC will prepare and submit an Insertion Order to the advertiser for their acceptance. The forwarding of a signed insertion order or contract by advertiser or its Agency will be construed as an acceptance of all rates and conditions herein. By signing this contract, the advertiser agrees to Bookhaven's Advertising Terms and Conditions.

Invoices are sent via email to your accounts payable department and paid online using our credit card payment services. Click on View and Pay at the bottom of the email that arrives with your invoice. Advertising payment are required in advance. If you choose to pay by check, you will be provided a 3-5 day grace period for mailing of checks, however you should mail your payment immediately to avoid any delays.

Web site key word search results (Google rankings)

Search term evaluation for 7/12/2022 for www.federalretirement.net . All native search, no paid search results.  

Click on the search term position (ranking numbers) to go direct to the search term results page for each browser.

2/1 = second position on page one of the search results not counting ads at the top of each search. If there are multiple results showing on the page you will see 6-7/1. This means that the search term produces two results on that page, in this case the 6th and 7th listing on page 1. Also sampling of other search engine results. Note that all of our search results are non paid, our results show below any ads placed on the search page.

 

SEARCH TERMS 7/12/2022 (34 Entries)

GOOGLE

 

 

Civil service retirement planning

6/1

Civil Service Retirement Planning Resources

3-4/1

Civil service retirement benefits

4/1

Civil Service Retirement Calculator

3-4/1

CSRS annuity

3-4/1

CSRS Retirement calculator

2/1

Federal Annuitant

2/1

Federal Employee Estate Planning

1/1

Federal Employee Survivor Guide

3/1

Federal Employee Retirement Planning

9/1

Federal Retirement calculator

6/1

Federal Pension Calculator

8/1

Federal Retirement calculator

8/1

Federal Retirement costs

1/1

Federal retiree blog

4/1

Federal retiree jobs

1/1

Federal Retiree Employment

5/1

Federal retiree benefits

5/1

FERS annuity

8/1

FERS Calculator

9/1

FERS Disability

5/1

FERS eligibility 

4/1

FERS Retirement Calculator

9/1

FERS Sick Leave

6/1

FERS benefits

10/1

Military deposit

8/1

Military payback

5/1

Rehired annuitants

2/1

Retirement Forms SF 2801 and SF 3107

4/1

Sick Leave Conversion

2/1

TSP Considerations

1/1

SF 3107 FERS Retirement Form

4/1

VERA & VSIP

3/1

Voluntary Early Retirement Authority

3/1

 

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